Data Protection and Privacy (GDPR)

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Little Swimming Company is committed to protecting and respecting your personal data. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. For the purposes of data protection law, Little Swimming Company acts as the Data Controller for the personal data we collect and process.

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1. What Information We Collect

We may collect and process the following information:

• Parent or guardian contact details (name, phone number, email address)

• Child’s personal details (name, date of birth)

• Relevant medical information required for safe participation

• Emergency contact details

• Payment and billing information

• Attendance and progress records

• Information provided through enquiries, bookings or communications

Where services are delivered in partnership with a school or organisation, we may also receive relevant pupil information directly from the school where appropriate.​

2. How We Use Your Information

We use personal data to:

• Deliver safe and effective swimming lessons

• Manage bookings, attendance and scheduling

• Communicate with parents, guardians and schools

• Ensure the safety and wellbeing of all participants

• Maintain appropriate safeguarding records

• Process payments and manage accounts

• Meet our legal and regulatory obligations

We only use personal data where we have a lawful basis to do so.​

3. Lawful Basis for Processing

We process personal data under one or more of the following lawful bases:

• Contractual obligation – to deliver lessons and services you have booked

• Legal obligation – to comply with safeguarding and health and safety requirements

• Legitimate interests – to operate and improve our services

• Vital interests – to protect a child’s safety in an emergency

• Consent – where required, for example for the use of images

4. Sharing Your Information

We will not sell or share your personal data with third parties for marketing purposes.

We may share information where necessary with:

• Swimming instructors and staff involved in delivering sessions

• Schools or partner organisations where lessons are delivered

• Emergency services if required

• Regulatory or safeguarding authorities where legally required

All data sharing is limited to what is necessary and handled securely.

5. Storage and Security

We take appropriate measures to protect personal data, including:

• Secure storage of digital records

• Restricted access to authorised personnel only

• Secure handling of sensitive information

We retain data only for as long as necessary to fulfil the purposes outlined above and to meet legal requirements.

6. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you

• Request correction of inaccurate information

• Request deletion of your data where appropriate

• Restrict or object to certain types of processing

• Request transfer of your data to another provider

Requests can be made by contacting us using the details below.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been handled incorrectly.

7. Safeguarding and Medical Information

Any medical or safeguarding-related information is treated as sensitive data and handled with additional care. This information is only used where necessary to ensure the safety and wellbeing of the child.

8. Contact

If you have any questions about how your data is used, or wish to exercise your rights, please contact:

Little Swimming Company
Email: info@littleswimmingco.co.uk
Phone: 07702211891